About Wear Red Day
Wear Red Day is celebrated each year on the first Friday in February, to bring greater attention to heart disease as a leading cause of death.
In the US, The Heart Truth is a national awareness campaign for women about heart disease sponsored by the National Heart, Lung, and Blood Institute, part of the National Institutes of Health, U.S. Department of Health and Human Services.
Designed to warn women of their top health threat, The Heart Truth created and introduced the Red Dress as the national symbol for women and heart disease awareness in 2002.
In the United Kingdom, it is organised by the Children's Heart Surgery Fund to raise awareness of congenital heart disease.