About Small Business Saturday
|How long until Small Business Saturday?|
|Small Business Saturday .|
|Dates of Small Business Saturday|
2025 USA Saturday, November 29thSmall Business Saturday
2024 USA Saturday, November 30thSmall Business Saturday
2023 USA Saturday, November 25thSmall Business Saturday
2022 USA Saturday, November 26thSmall Business Saturday
2021 USA Saturday, November 27thSmall Business Saturday
|Find out the dates, history and traditions of Small Business Saturday|
|Small Business Saturday in other countries|
|Small Business Saturday internationally|
Small Business Saturday is an American shopping holiday held during the Saturday after US Thanksgiving during one of the busiest shopping periods of the year. This Saturday is always the last one in November, so falls between November 24th and November 30th.
The initiative started in 2010, and in 2011, the Senate unanimously passed a resolution in support of the day, and officials in all 50 states participated.
The dollars you spend on Small Business Saturday make a difference beyond retailers' doors. Small businesses create local jobs and pay local taxes, which keeps money circulating within communities.
"By doing their shopping at local small businesses, customers can directly support their neighbors and help benefit their local economies," said Mark Madrid, associate administrator for the Office of Entrepreneurial Development at the U.S. Small Business Administration, in an email.
Shopping small for the holidays can also be environmentally friendly. When locally owned businesses locally source raw materials or manufactured products, it reduces the distance that goods travel, says Madhav Durbha, vice president of supply chain strategy at Coupa Software, a California-based business spend management platform.
"No shipping from across the globe and less packaging make for a smaller carbon footprint," Durbha says.
Check your favorite local retailers' websites and social media pages for store offerings, hours and event announcements in the days leading up to Small Business Saturday. You can also find participating businesses online using the American Express Shop Small map or by exploring hashtags like #shopsmall and #SmallBusinessSaturday.
Then, start gathering ideas for your gift list. You can get a sense of what might be in stock and within budget when Small Business Saturday arrives.
Small Business Saturday in the UK
Inspired by the American event, Small Business Saturday UK is a grassroots, non-commercial campaign, which highlights small business success and encourages consumers to 'shop local' and support small businesses in their communities.
The day itself takes place on the first Saturday in December each year, but the campaign aims to have a lasting impact on small businesses.