About Never Give Up Day
First observed in 2019, this day is about cultivating a mindset of determination, which helps us to get through all of the difficult challenges that life throws our way.
Never Give Up day had to take place in full swing of the summer vacation, when everyone cross paths, meet, celebrate and enjoy life.
August 18th was approved by local entrepreneurs of Knokke (Belgium) to launch this celebration day. The date coincided with the achievement of the French swimmer Philippe Croizon back in 2012 who completed a swim to connect five continents using custom-made fins. The swimmer who lost all of his limbs in an electrocution accident hoped his accomplishments would inspire others with disabilities.
Philippe Croizon was inspired by someone else's achievement. And that is what shapes the spirit of such a day, where people get inspired by the achievement and contribution of outstanding people whose life's stories encourage them to continue fighting and never give up.Find out more